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<pubDate>Thu, 23 Jul 2009 13:26:40 +0100</pubDate>
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<title>What on earth is Mind Mapping?</title>
<description>   What on earth is Mind Mapping?         &amp;nbsp;    Look through a few holiday photos of a beautiful sun drenched island. Then read a few paragraphs describing a similar venue. Tomorrow morning which one will you remember? I bet it will be the one with the photographs. That's how our brain works best - with images not text. If you need to remember, or understand anything, making it into a visual image rather than a list,&amp;nbsp;helps enormously. ...  &#60;br clear="all"></description>
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<pubDate>Wed, 16 Jul 2008 11:55:18 +0100</pubDate>
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<title>Where should I spend my marketing budget?</title>
<description>  Where should I spend my marketing budget?    &amp;nbsp;   With so many pressures and options&amp;nbsp; available to advertise it can be a very worrying time trying decide the right way to spend your hard earned marketing money. The consequences of getting it wrong could be devistating to the business.   &amp;nbsp;   It is so very easy to be seduced by the seemingly attractive advertising deals we are offered every day and then feel really bad about it ... &#60;br clear="all"></description>
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<pubDate>Wed, 16 Jul 2008 11:55:40 +0100</pubDate>
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<title>Sales and SEO</title>
<description>  Sales and SEO      &amp;nbsp;   Let's first be sure we understand what SEO is.   &amp;nbsp;   Search Engine Optimisation (SEO). The way in which a website and/or web page is created to attract visits from internet users who use search engine to find the most appropriate web site to answer their question.   Google is far and away the market leader in internet searching and so I will refer to them, but everything here is just as applicable ... &#60;br clear="all"></description>
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<pubDate>Sun, 13 Jul 2008 11:35:11 +0100</pubDate>
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<title>Invite the Media to Tell Your Story</title>
<description>        Invite the Media to Tell Your Story      By        Vickie Milazzo               People often ask me how I managed to get a major newspaper like The New York Times to write my story. My response is, "Nineteen years of growing a successful business." You have to lay the groundwork before you can expect national media attention. The heavy hitters won't call you until your name is well known in your industry.     It ...   &#60;br clear="all"></description>
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<pubDate>Thu, 18 Oct 2007 22:03:13 +0100</pubDate>
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<title>Business Networking Can Have A Big Impact</title>
<description>    Business Networking Can Have A Big Impact  On Your Sales And Profits    &amp;nbsp;    How much does it cost to market your product or service to your carefully chosen target group? Are you spending your money to best effect and can you be really sure you are hitting the right people? Remember, even if on paper, they are the right people, it may still be the wrong time.   &amp;nbsp;            Wouldn’t you really like to ...    &#60;br clear="all"></description>
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<pubDate>Wed, 16 Jul 2008 11:53:41 +0100</pubDate>
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<title>Sales Ratios</title>
<description>  Sales Ratios   &amp;nbsp;  A wise old sales manager once said ‘There are only two ways to make a sale – By accident and by process – and accidents don’t happen very often’      &amp;nbsp;   A good number of years back I did a stint direct selling financial services (life insurance in plain speak!). It was a very useful period that taught me a lot about selling and consolidated all the things I had discovered the hard way ... &#60;br clear="all"></description>
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<pubDate>Thu, 18 Oct 2007 22:03:29 +0100</pubDate>
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<title>Are you making the most of your sales leads</title>
<description>   Are you making the most of your leads ?    Getting it right, on your web site, advertising copy and your trade stands means you may well be inundated with people interested in your product or service. They may not have had dealings with you before and this will be the first time they sample your customer service and professionalism. Will they feel confident in a week's time? Customer expectations are that an email or web based enquiry ... &#60;br clear="all"></description>
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<pubDate>Wed, 17 Oct 2007 23:36:41 +0100</pubDate>
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